Marketing Director, Audience Intelligence & Demand Generation
JLL
Milena Ferrari is a Global Head of Marketing and Demand Generation leader with over 20 years of experience driving growth across SaaS, technology, finance, real estate, and consulting sectors. Currently at JLL, she leads global marketing strategy, leveraging AI, data, and account-based marketing (ABM) to deliver measurable pipeline and revenue impact.
Milena has a proven track record of scaling businesses and building high-performing, customer-centric teams—most notably helping grow revenue from $500M to $2B within three years. She has launched over 300 products, delivered 100+ multi-channel campaigns, and developed innovative AI-powered marketing engines that have increased conversion rates by up to 25% and significantly improved customer acquisition efficiency.