08 October 2025 11:15 - 11:45
Life of a CMO: What’s Keeping Me Up At Night & What I’m Doing About It
Marketing leaders today are being asked to deliver growth, drive transformation, embrace AI, and prove commercial impact, all while navigating unprecedented change.
In this fireside chat, Virginia (Gins) Ford-Young, CMO at S&P Global Ratings, will share some of the questions occupying her thinking:
- How do we harness AI and automation to transform the way we work without losing the human interactions that customers value most?
- As customer journeys become increasingly connected, personalized and signal-driven, what capabilities must marketing teams build today to remain relevant tomorrow?
- How do we redesign operating models for the future while bringing our people with us, developing new capabilities, and creating opportunities for talent to thrive through change?
Join Gins for a candid conversation on the future of marketing, commercial transformation, customer experience, and leadership in an era where technology is evolving faster than organizations.