Partner with us

Get your ticket

Call to action
Your text goes here. Insert your content, thoughts, or information in this space.
Button

Back to speakers

Raina
Srivastava
Head of Marketing
KiwiQ AI
Raina Srivastava brings 16+ years of experience driving growth at the intersection of AI, e-commerce, and emerging tech. She has led go-to-market and growth strategy at iconic brands like eBay, Wells Fargo, and American Express, as well as high-growth startups including Rapyd and the AI-native company KiwiQ.AI, where she currently serves as Head of Marketing. Known for turning product complexity into customer clarity, Raina blends sharp positioning with scalable systems. Her GTM work spans 0→1 launches, AI-native workflow design, and narrative-led brand building. A frequent speaker and advisor in the emerging tech ecosystem, she has presented at Money20/20, AI for Marketers Summit, Women in Tech, and PayTech Women, and mentors startups through Plug and Play, Sharebird, and other platforms. Raina is passionate about AI as a strategic multiplier for GTM strategy, product adoption, and brand positioning—and believes in building high-impact marketing cultures that elevate marketing as a true growth engine.
Button
08 October 2025 14:45 - 15:15
Panel | Leading the culture shift: Empowering marketing to drive business growth
As the saying goes, culture eats strategy for breakfast. Without the right mindset, even the best marketing plans fall flat. This session will explore how CMOs can lead a cultural transformation that empowers marketing to become a central growth driver within their organizations. Join Ope & Carolyn as they explore how CMOs can leverage leadership mindset, cross-functional collaboration, and internal influence to reposition marketing as a strategic business partner. Key takeaways: - Proven strategies to overcome cultural resistance and foster marketing-led growth - How to build alignment between marketing and other departments for business impact - Practical steps to cultivate a growth mindset within marketing teams - Leadership skills CMOs need to influence company-wide priorities - Tools to track and communicate progress in cultural transformation